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Facebook Ads That Actually Make Money
Stop wasting money on ads that don’t work. We create campaigns that reach the right people and drive real results.
Our Facebook Advertising Solutions
Lead Generation Campaigns
Turn Facebook users into qualified prospects
Reach potential customers when they’re most interested and guide them to take action. Perfect for service-based businesses looking to fill their pipeline.
- Targeted audience research and creation
- Compelling ad creative that stops the scroll
- Optimized landing pages for maximum conversions
- Lead nurturing sequences to warm prospects
- Detailed performance tracking and reporting
- Continuous campaign optimization
Best for: Professional services, B2B companies, consultants, and local businesses.
E-commerce Campaigns
Drive sales and grow your online store
Showcase your products to shoppers ready to buy. From awareness to purchase, we guide customers through every step of their buying journey.
- Product catalog setup and optimization
- Dynamic retargeting campaigns
- Shopping and conversion ad formats
- Audience segmentation and targeting
- A/B testing for maximum ROI
- Performance tracking and scaling strategies
Best for: Online retailers, subscription services, and e-commerce brands of all sizes.
Our Facebook Paid Ads Strategy
Put your brand in front of your customers through highly targeted advertising campaigns.
Account Set-Up & Optimization
If you don’t have a social Ad account, we will set up your Ad Accounts by adhering to all basic requirements to get you the right start.
Ad Content Creation
We create ad copies and designs and optimize them to ensure that all the right boxes are ticked in terms of guidelines.
Strategy & Data Analysis
We take our time to analyze and create a comprehensive plan to take your campaigns to the next level.
Ongoing Management
Effective campaign management is a continuous process, not a one-time effort. We will continuously optimize the low-performing campaigns to improve their performance— and monitor the progress of your active campaigns.
Frequently Asked Questions
Everything you need to know about our Facebook Ads services.
We typically recommend starting with a minimum ad spend of $1,000-$1,500 per month to gather enough data and see meaningful results. This doesn’t include our management fee. Your ideal budget depends on your goals, industry, and competition. We’ll help you determine the right budget during our strategy session to maximize your ROI.
Most clients start seeing initial results within 2-4 weeks, but Facebook Ads typically require 60-90 days to fully optimize and deliver consistent, scalable results. The learning phase usually takes 7-14 days, after which we have enough data to refine targeting and improve performance. We provide weekly reports so you can track progress every step of the way.
While anyone can create a Facebook ad, successful campaigns require expertise in audience research, ad creative strategy, conversion optimization, and ongoing data analysis. We bring years of experience managing campaigns across multiple industries, which means we know what works and what doesn’t. Our approach focuses on maximizing your return on investment through continuous testing, optimization, and strategic refinements that most businesses don’t have the time or expertise to manage themselves.
We specialize in two main areas: lead generation campaigns for service-based businesses (professional services, B2B companies, consultants, local businesses) and e-commerce campaigns for online retailers and subscription services. If you’re in one of these categories, we can definitely help. If you’re unsure, give us a call and we’ll let you know if we’re the right fit.
A successful campaign combines several key elements:
- Precise audience targeting based on demographics, interests, and behaviors
- Compelling ad creative that stops the scroll and drives action
- Optimized landing pages that convert visitors into leads or customers
- Strategic budget allocation across different ad sets
- Continuous testing and optimization based on performance data
- Clear tracking and attribution to measure real ROI
We create all ad copy and designs for your campaigns. Our team handles everything from writing compelling headlines and descriptions to designing eye-catching visuals that align with your brand. We can work with your existing brand assets or create new materials from scratch. You’ll have the opportunity to review and approve all creative before it goes live.
We provide detailed performance tracking and reporting that focuses on the metrics that matter most to your business. For lead generation campaigns, we track cost per lead, lead quality, and conversion rates. For e-commerce, we monitor return on ad spend (ROAS), cost per purchase, and customer acquisition cost. You’ll receive regular reports with clear insights and recommendations for continued improvement.
Campaign optimization is an ongoing process. If ads aren’t performing to our standards, we immediately analyze the data to identify issues and implement improvements. This might include adjusting targeting, testing new creative, refining our audience strategy, or optimizing your landing pages. Our ongoing management ensures that underperforming campaigns are continuously refined until we achieve the results you’re looking for.
Yes, a Facebook Business Page is required to run ads on Facebook and Instagram. If you don’t have one already, we can help you set it up as part of our account setup and optimization process. We’ll ensure everything is configured correctly to comply with Facebook’s advertising policies.
While we can’t guarantee specific results (no reputable agency can), we do guarantee our commitment to your success. We use proven strategies, continuous optimization, and data-driven decision-making to deliver the best possible results for your budget. Our track record speaks for itself, and we’re transparent about what’s realistic based on your industry, budget, and goals.
Our ongoing management includes continuous monitoring of your campaigns, A/B testing of ad creative and audiences, budget optimization, performance analysis, strategic adjustments based on data, and regular reporting. We don’t just set up your campaigns and leave them running—we actively manage and improve them every day to maximize your return on investment.
Yes! Facebook and Instagram are part of the same advertising platform (Meta), so we can run your ads across both networks. We’ll determine the best placement strategy based on where your target audience is most active and engaged. Many of our campaigns run simultaneously on both platforms to maximize reach and results.
About Krillane Marketing
We’re a focused digital agency that believes in doing fewer things, but doing them exceptionally well.
Our specialty? Building websites that work and running Facebook ads that convert. No fluff, no unnecessary services – just the core digital assets every modern business needs to thrive online.
Let’s talk about how Facebook Ads can grow your business!